Artemisia Labs
(Description)
Artemisia Labs builds fully custom AI models for enterprises in life sciences, telecommunications, defense, and government — industries where a generic solution is a liability. ROCHA and Isahmeida rebranded the company as it exited stealth ahead of a major partnership announcement, developing an identity that could hold the company's core tension: the precision of enterprise infrastructure and something unmistakably alive. The symbol draws from circular, floral geometry. The palette runs from near-black earth tones through sage, warm sand, and a range of pinks from pale petal to radical bloom. Structured and instinctive. Institutional and organic.
(Awards)
World Brand Design Society + Abduzeedo + Estudio Arquitectos
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2026
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(Our Impact)
Artemisia exited stealth once. The brand had one shot to set the register before the partnership announcement put the name in front of the people who needed to trust it. Enterprise AI companies in defense and life sciences don't get second impressions. The identity arrived with enough precision to read as credible and enough distinctiveness to refuse the category's default aesthetic — cold, flat, interchangeable. Artemisia looks like something that was built, not assembled.
Creative Direction
Isabele Almeida
Lead Design
Thiago Rocha
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